Are you trying to manage and boost the sales of your online shop? Many websites and applications can help you by providing support with your operations. However, with thousands of websites and apps, it’s hard to start looking for functional ones that you need.
Here are some of the apps that can be helpful to online shops:
Pocketfied drag and drop app builder creates and designs an app for your business. The app they created is compatible with iOS and Android apps that follow Apple’s and Google’s guidelines and has many added features such as Apple Pay support.
You can avail Pocketfied by following the steps below:
- Look for Pocketfied builder on your Shopify App store
- Add Pocketfied as a sales channel
- Get your application
One of the ways to get customers online is by enlisting your business in an e-commerce site like Shopify. You can immediately start selling to your customers when you create your account. Shopify also allows you to customize your store using their Shopify App Store and APIs if you want to build your brand from scratch.
Monitoring your business finances can be challenging if they’re not organized properly in one place. Mint is a mobile app that can store your financial information. You can then monitor all transactions to see your cash flow, due dates of your bills, and payments posted to your business account.
4. Google Analytics
Marketing your products and services online is challenging if you don’t know if it’s working or not. Therefore, you need Google Analytics to keep track of your online shop site traffic, conversions, goals, and campaigns engagement. If there are many interactions from web users, your marketing strategy works, but you need to step up your game and look for another strategy if there are small engagements.
Social media ads and campaigns are a big help, like Facebook where it has 233 800 000 users in the United States of America as of April 2020. You can pay for their ads, and they’ll appear to users based on their location, demographic, and profile information. Users can see your ads in the site’s sidebar and app or their newsfeed. You can also see the engagement report of your ads – each click or impression.
Facebook can also help you with your customer service. Customers can directly message you using your page, and you can respond to them immediately when you activate and receive notifications.
If you have many social media platforms for your business, you might confuse them with your personal accounts by logging in and out from time to time. Hootsuite can help you manage your business accounts by keeping them in a single dashboard, and you don’t have to log in and out of your different business accounts.
Trending marketing strategy uses influencers and affiliate marketing to promote your products and services. However, it is not easy to track which orders are from your affiliates, and you can’t compute the commission you’ve promised correctly. So, it’s good to have Refersion’s pixel to monitor the sales coming from affiliate orders.
You can also go to Refersion’s Marketplace if you’re looking for influencers interested in promoting your products and services. You can create an account and indicate your offers. Once there are interested partners, they can contact you with the email address, links, or numbers you’ve placed in your profile.
Branding is important to promote your business uniquely, and you can do this by creating a logo that customers can remember. Looka is a platform where you can create and design your brand’s logo. You can use tools and materials such as fonts and templates that will match your design vision.
If you’re running out of content ideas to promote your business, you can go to BuzzSumo and find influencers, high-performing content ideas, and marketing strategies. BuzzSumo is one of the trusted sites that indicate which contents work best and worst. They discover these through research and monitoring of different content marketing.
One of the most important tools in an online business is search engine optimization (SEO) to appear when customers search for products or services related to yours. Ahfers is an SEO tool that boosts your online shop’s reach. It helps you by giving you reports on what customers are searching for and your ranking progress in providing you with strategies to improve and optimize your website.
Easyship is a platform that can assist you in reaching customers worldwide with low shipping costs and increased conversion rates. It connects you to leading international couriers, gives you tax and duty charges calculations, and hands you paperwork for customs clearance and delivery.
Klaviyo is an email marketing tool that keeps your customer data allowing you to send promotions and campaigns that you can analyze through opens or clicks. It is connected with many eCommerce platforms, such as Shopify, Magento, WooCommerce, and more.
If you’re looking for ways to create a successful online store, you can start by integrating websites and applications that have different functions in helping with your operations.
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